The Best of São Paulo 2024 – Folha de S.Paulo
Elected the Best Wholesaler in São Paulo for the 9th consecutive time.

Top of Mind Award 2023 – Folha de S.Paulo
The only company to win 1st place in two categories: Wholesale and Supermarket.

Marcas Mais 2023 – O Estado de S. Paulo
1st place in the Wholesale category, considered the favorite brand of Brazilians.

25 Most Valuable Brands in Brazil 2024 – Interbrand Consulting
22th place in the overall ranking of Most Valuable Brazilian Brands.

Brand Finance Ranking 2024 – Brand Finance Consulting
17th place as Brazil’s Most Valuable Brand.

Customer Service

Reclame AQUI Award 2023
1st place in the Supermarkets and Wholesalers category.

Consumidor Moderno Award for Excellence in Customer Service 2024 – Consumidor Moderno
1st place in the Retail category – Supermarket, Proximity, Wholesale Retail and Cash&Carry.

Experience Awards 2023 – SoluCX
1st place with the best NPS in Brazil in the Wholesale and Wholesale Retail categories.

Financial and ESG Indicators

Época Negócios 360º 2023 – Época Negócios
1st place in the ESG – Governance category in the wholesale segment. 2nd place in the People category in the wholesale segment. 4th place in the Socio-environmental category in the wholesale segment. 20th place in the Top 500 ranking.

Broadcast Companies 2023 Award – Agência Estado and FGV EESP
2nd place in the overall ranking of the companies best evaluated by investors.

Estadão Empresas Mais 2023 – O Estado de S. Paulo
14th place in the ranking of the 1,500 largest companies by size and performance.

Best and Biggest 2023 – Exame
2nd place in the Wholesale and Retail category. 19th place in the overall ranking of the best companies. 24th position in the overall ranking of the largest by revenue.

Valor 1000 Award 2023 – Valor Econômico
18th place in the Southeast region. 21st place in the overall ranking.

The Best of Dinheiro 2023 – IstoÉ Dinheiro
3rd place in the Retail category. 2nd place in Human Resources in the Retail category. 3rd place in Governance and Financial Sustainability in the Retail category. 20th place overall.

Diversity and People Management

Best Companies for LGBTQIA+ People to Work – Equity BR 2024
Highest score in the survey, which analyzes policies, support for an inclusive culture, as well as internal training and other initiatives.

Diversity, Equity and Inclusion Survey 2023 – Ethos Institute
1st place as the most inclusive company in the retail sector. 2nd place for inclusion of people with disabilities.

Best Companies in Diversity Practices and Actions 2023 – Business Initiative for Racial Equality
1st place in the Value Chain Engagement category. 2nd place in the Ascension of Black Professionals category.

Best Companies to Work For 2023 Ranking – Great Place to Work (GPTW)
GPTW Seal. 7th place – Best Companies to Work for People with Disabilities. 9th place – Best Companies to Work for in Retail. 9th place – Best Companies to Work for People 50+.

The Brandon Hall Group HCM Excellence Awards – Brandon Hall Group
Gold Medal for Best Learning Program Supporting a Change Transformation Business Strategy. Silver Medal for Best Unique or Innovative Learning and Development Program.


Brazilian Supermarket Association (ABRAS) 2024 Ranking
2nd place in the overall ranking.

Ranking Brazilian Association of Self-Service Wholesalers (ABAAS) 2024
2nd place in the overall ranking.

Ranking of the 300 Largest Brazilian Retail Companies by the Brazilian Society of Retail and Consumption (SBVC) 2023
2nd place in the overall ranking.

IBEVAR-FIA Ranking 2023 – Brazilian Institute of Retail Executives
2nd place in the ranking of Largest Retail Companies.


Survey of Companies that Communicate Best with Journalists 2023 – Centro de Estudos da Comunicação and Plataforma Negócios da Comunicação
Recognition in the Retail and Wholesale category.


Golden Trowel 2023
The Assaí Guarulhos Centro and Assaí Praia Grande Plaza Shopping projects were awarded the “Golden Trowel” and “Silver Trowel” respectively as the flattest and most level floors in the world in their categories.

Fornecedores do Assaí

Empresas e indústrias de confiança com produtos de qualidade!